About Us
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Our goal is to empower children, youth and families, through co-learning in safe spaces, to move towards a sustainable digital life.
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We work with youth, parents or youth providers (including schools, social workers, etc) to help them navigate a healthy 'middle road,' between the fear of online dangers and the fear of missing out on the connection and future skills that technology offers.
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Our current focus themes include positive social media behavior, psychological safety and screen addiction (devices, games and/or apps).
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Middle Road Momentum
Since its founding in early 2022, the Middle Road has evolved from a compelling concept to an emerging movement. Our first official Middle Road event, the premiere screening of i_am_Gen.Z in Switzerland, resulted in engaging communities in Basel and beyond:
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Integration of ‘I am Gen Z’ in International School Basel’s Grade 7 Wellbeing curriculum this fall
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Translation of ‘I am Gen Z’ into German, French and Italian, to make the film accessible for all Swiss public schools.
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Community screenings of ‘I am Gen Z’ with filmmaker Liz Smith in Basel (with PZ.BS) and in Zurich (with Girls in Tech Switzerland)
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Ongoing exploration of partnerships with Reactor, TPH, and more.
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Our Mission
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We co-create co-learning spaces so that experts and influencers* help support a safe and healthy digital life.
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*if you have a brain and a heart, you are an expert and influencer.
We founded the Middle Road in response to the concerns and hopes of parents. We envision a world where collective responsibility for the next generation is embedded across society, in our daily thoughts and actions.
