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Our goal is to empower children, youth and families, through co-learning in safe spaces, to move towards a sustainable digital life.

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We help youth, parents and/or youth providers (including schools, social workers, etc) to navigate a healthy 'middle road,' between the fear of online dangers and the fear of missing out on the connection and future skills that technology offers.

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Middle Road Momentum

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Since its founding in early 2022, the Middle Road has evolved from a compelling concept to an emerging movement. Our first official Middle Road event, the premiere screening of i_am_Gen.Z in Switzerland, resulted in engaging communities in Basel and beyond:

• Integration of ‘I am Gen Z’ in International School Basel’s Grade 7 Wellbeing curriculum 

• Translation of ‘I am Gen Z’ into German, French and Italian, to make the film accessible for all Swiss public schools.

• Community screenings of ‘I am Gen Z’ with filmmaker Liz Smith in Basel (with PZ.BS) and in Zurich (with Girls in Tech Switzerland) 

• Ongoing exploration of partnerships with Reactor, TPH, and more.

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After consulting with experts in diverse fields, ranging from gaming to child psychology, we concluded that our youth, Generation Z (born between 1997 and 2012), are the true 'experts' on kids' digital experience. To tap this expertise, the Middle Road organization's current focus is to amplify the voices of Gen Z to help communities navigate a safe and healthy digital life.

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